VW’s Electrified Expansion

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Volkswagen Ireland’s Battery Electric Vehicle (BEV) retailer network is expanding significantly and following the addition of eleven new BEV enabled retailers to the Volkswagen network at the end of 2018, 50% of the Volkswagen network are now enabled to sell BEVs.

Volkswagen Ireland says its “BEV dealers must meet exact standards when it comes to tooling, training, servicing standards and product knowledge before they can be certified to sell BEVs and with the brand’s increased focus on the future of e-mobility have appointed new BEV dealers across the breadth of the country. In Dublin, Frank Keane Deansgrange and Joe Duffy North join existing BEV retailers Joe Duffy Swords and Frank Keane Liffey Valley to bring the number of BEV retailers in Dublin to four. In County Kildare, Sheehy Motors in Naas has been a BEV retailer since early 2018. In Louth, the BEV-enabled retailer is Western Motors, Drogheda. Newmarket Motors in Cork has been changed from a PHEV (Plug- in Hybrid) to a BEV retailer, and Blackwater Motors Fermoy is added to Cork’s other current BEV retailer Blackwater Motors Cork City. In Cavan, Brady’s of Arva is now a Volkswagen BEV retailer. Western Motors in Galway and Kevin Connolly in Sligo will serve the west of Ireland. Frank Hogan has been appointed in Limerick and in the Midlands, Michael Moore’s two retailers in Athlone and Portarlington serve customers in Westmeath and Laois. Pierse Motors in Tipperary and Volkswagen Wexford have been changed from PHEV retailers to full BEV retailers.”

Volkswagen Group Ireland, Gerrit Heimberg Brand Director of Volkswagen.

Commenting on these appointments, Volkswagen Ireland Brand Director Gerrit Heimberg said; “This is an exciting time for Volkswagen as we embark on an electric vehicle offensive, which has already begun with the e-Golf and e-Golf Executive Edition. We have ensured that all of our EV retailers are fully trained and prepared for this new dawn, to ensure that our customers receive the best experience as they start to embrace this new technology. We will continue the rollout of BEV retailer to include our entire 34 retailers by the middle of this year.”

Volkswagen says “All of these retailers can now offer sales and service of the Volkswagen e-Golf, as well as our Plug-In Hybrid models. The e- Golf is now available as two versions, the e-Golf and the e-Golf Executive Edition. Prices start at €35,995 including Government Incentives, with the Executive Edition, which is described as ‘the ultimate e-Golf’ with the addition of a host of optional extras such as sporty 17-inch ‘Madrid’ alloy wheels, LED tail lights, a full leather interior, Active Info Display, a Rear-View Camera and Keyless Access. The e-Golf Executive Edition is available from €39,495 after Government incentives.”

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About Author

Michael Sheridan

Michael is Motorhub's Editor. Well known from TV and radio, Michael has been writing, presenting and judging cars since the mid 90's. He is a renowned Producer/Director and documentary film maker. Dozens of credits include: The Whole Way Round (Gay Byrne), The Shamrock Run (Alan Shortt), The Viking Run (Clodagh McKenna) and The Irish 66ers (David Mitchell) and The Climb for Kids (Colin Farrell). Print credits include: the RTE Guide (motoring editor 1999-2003), many national daily papers and Sundays including The Irish Times (freelance) plus other magazines. National radio credits include multiple at RTE Gerry Ryan show, the Mooney Show, The Dave Fanning Show, Drivetime etc. TV credits as a motoring expert include RTE's flagship current affairs show Primetime and TV3's Ireland AM. Michael also presented RTE's car show Drive! in the late 90s and directed some items in MPH2 on TG4. Michael contributes weekly on motoring issues to The Last Word show with Matt Cooper on Today FM. Michael has represented Ireland's motoring journalists in Motorsport at the International Mazda MX-5 endurance race series in Italy and the Arctic Ice Race. He has been a Car of the Year Judge for over 18 years and is a former Chairperson of the Association of Professional Motoring Press (APMP).

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