‘E-Hybrid’ Formentor

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SEAT’s stable-mate brand CUPRA has started production of the new Formentor ‘e-HYBRID’, and its due in Ireland in March. It will come in 204hp guise and as a 245hp plug-in hybrid or PHEV. Pricing for the e-Hybrid in Ireland starts at €44,895, but drops to €39,895 with the application of the available SEAI grant of €5,000 to private customers.

The more potent 245hp version starts from €55,130 but drops to €50,130 for private customers with the SEAI grant applied. The Formentor range starts from €37,135 for the 1.5-litre TSI 150hp model.

SEAT and CUPRA Ireland Brand Director Niall Phillips: The CUPRA Formentor will be key to the success of the CUPRA brand in Ireland and is likely to account for over 50% of sales in 2021. We know from the SIMI figures this year that the PHEV segment is growing significantly, up 105% compared to the same period in 2020. Hence, the Formentor e-Hybrid is likely to be of interest to anyone that covets performance twinned with an electrified vehicle’s environmental benefits.

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Michael Sheridan

Michael is Motorhub's Editor. Well known from TV and radio, Michael has been writing, presenting and judging cars since the mid 90's. He is a renowned Producer/Director and documentary film maker. Dozens of credits include: The Whole Way Round (Gay Byrne), The Shamrock Run (Alan Shortt), The Viking Run (Clodagh McKenna) and The Irish 66ers (David Mitchell) and The Climb for Kids (Colin Farrell). Print credits include: the RTE Guide (motoring editor 1999-2003), many national daily papers and Sundays including The Irish Times (freelance) plus other magazines. National radio credits include multiple at RTE Gerry Ryan show, the Mooney Show, The Dave Fanning Show, Drivetime etc. TV credits as a motoring expert include RTE's flagship current affairs show Primetime and TV3's Ireland AM. Michael also presented RTE's car show Drive! in the late 90s and directed some items in MPH2 on TG4. Michael contributes weekly on motoring issues to The Last Word show with Matt Cooper on Today FM. Michael has represented Ireland's motoring journalists in Motorsport at the International Mazda MX-5 endurance race series in Italy and the Arctic Ice Race. He has been a Car of the Year Judge for 20 years, more recently a judge for Van of the Year. Michael is a former Chairperson of the Association of Professional Motoring Press (APMP).

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